Archive for the ‘Podcast’ Category

Local Search News Podcast - Episode 1

Monday, April 6th, 2009

So we finally got around to putting together a podcast for Local Search News! It has been in the works for some time but it finally is here. We will be trying to put one out every week from now on. In the first episode I had Mike Belasco join me to discuss recent happenings in the local search world and a couple seo tips as well.

Here is a brief overview of what we disucssed and some screen shots for you reference of what we are talking about in the podcast:

Google Onebox Change
Google no longer requires a geographic modifier inserted into the a users search for some broad phrases and will show a Onebox result based on the users location when the search is conducted. We had noticed an up tick in referrals from Google with no geographic modifiers and wrote an article on it here.

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Google Doesn’t Know How To Work Adwords

We then ventured a little off subject and discusses how Google is now placing Adwords for local searches as seen below:
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But when you click on the ad they take you to a search for “pizza” but it is for San Francisco. They probably should have a lower quality score because of this :)

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Microsoft’s New Onebox
After Google we discussed that Live.com now has a Map next to their local map and pretty much received no recognition for it as we talked about it here .
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Twitter Mobile
Mike Belasco pointed out that on the Twitter mobile profiles have dofollow links.
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We talked about much more. Listed to the podcast for much more. Have an idea you want talked about or an idea for the Podcast? Drop us a line in the comments and let us know.